Why subscribe?

Welcome to Mimir’s Well, Mark McNeilly’s newsletter. In Norse mythology, Mimir’s Well is where Odin went to drink to gain wisdom.

It is written for the Philomath; those who, like myself, love learning about all areas of knowledge. My goal is to share with you little sips of wisdom about the past, present and future in each edition.

I am a professor at UNC, author of three books with Oxford University Press (including Sun Tzu and the Art of Business: Six Strategic Principles for Managers), a former Tech Marketing Executive with Lenovo and IBM, and served as a reserve officer in the Army (Captain, Infantry).

My interests are many and varied. I tend to bring ideas from one domain to apply them to others to create new ways to look at things. My main vices are too many books and too many things I want to write about. Mimir’s Well is my outlet.

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